Sustainable Fashion Group Director
Brand Communications Director Liz Roscoe leads the sustainable fashion portfolio at WHITEHAIR.CO, carefully curating the portfolio of brands the agency works with to ensure they sit well with TENCEL™️ - a client WHITEHAIR.CO has been representing since 2021 when Liz first joined the WHITEHAIR.CO team.
Liz leads the TENCEL™️ communications strategy, whilst overseeing wider brand and influencer partnerships, industry collaborations and events to provide a fully integrated 360 approach.
With two decades of industry experience, Liz has represented a wealth of iconic global brands across fashion and lifestyle, whilst supporting emerging designers and startups. An expert across all aspects of PR and communications, Liz’s in-depth industry experience and cultural understanding ensures a focused, creative and integrated strategy to allow powerful storytelling to build an engaged brand community whilst elevating brand awareness. With a passionate, results-driven and transparent approach, Liz has built an invaluable diverse network of industry relations.