Influencer Relations Case Study


WHITEHAIR.CO has been working with SOREL since 2015. Retained to implement all influencer engagement strategies in the UK, with global activations on a project basis.

Already well established as the go-to brand for snow boots,  WHITEHAIR.CO is briefed to predominantly promote SOREL's women's collection of functional fashion footwear offering, outside of snow. 

Engaging relevant women's style influencers to create 'on the move' content. With tactics ranging from celebrity seeding programmes to curated trips.


Just Some of the results

  • sophie turner

    As photographed by Brooklyn Beckham wearing SOREL for 1883 Magazine


    Also shared on Instagram by: 

  • suki waterhouse

    • @sukiwaterhouse 

    • english model and actress

  • poppy delevigne

    • pictured with Sienna Miller, both wearing SOREL

    • @poppydelevingne          

    • model, actress and style icon.

  • Victoria mcgrath

    • @inthefrow 

    • fashion, beauty and lifestyle blogger.

  • camille charriere

    • @camillecharriere           

    • half french, london based, fashion influencer.

  • lucy williams

    • @lucywilliams02          

    • stylist, writer and travel photographer.  

  • jessie bush

    • @wethepeoplestyle          

    • style influencer originally from new zealand, now london based.                

  • Rosie londoner

    • @rosielondoner 

    • a quintessentially british fashion and lifestyle blogger.     

  • Olivia Purvis

    • @livpurvis

    • previously known as what Olivia did, fashion and lifestyle blogger.     

  • Sarah Mikaela

    • @srhmikaela          

    • danish/australian london based, fashion and lifestyle blogger.

  • Louise cooney

    • @louisecooney_          

    • fashion, travel and lifestyle blogger from Ireland.

  • Charlotte decarle

    • @charlottedecarle 

    • quirky, cool and fun-loving model, DJ, presenter and style influencer.

  • Hannah Crosskey

    • @hannahcrosskey

    • stylist and traveller.

Let's talk!

Get in touch if you're interested in finding out what we might be able to do for your brand.


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