associate pr director
Katie is a senior PR and Brand Consultant with nearly two decades of experience. With a career spanning across various sectors of communications, Katie’s career started with crisis and issues management solutions, before moving to reputation and positive profile management. She then spent ten years working with some of the world’s leading luxury lifestyle groups and brands as an agency co-founder, and then moved on to establish herself as a leading consultant in the fitness and wellness industry.
Client experience spans across Olympians, World Champions, Human Performance Coaches, Breathwork Leaders, Spiritual Mindset Experts, Ground-breaking Entrepreneurs, Lifestyle Brands, Travel and Hotels, Fitness & Wellness Products, Femtech, Market leading Gyms & PTs, Education Leaders and Charities.
Katie’s experience is rich and varied leading to a wide range of senior-level media and brand contacts. Today she specialises in working with entrepreneurs and SME’s with a specialist interest and expertise in the fitness and wellness market, as well as products or services which can help enhance the wellbeing of others. A passionate and dedicated PR and Brand Consultant, Katie is committed to using her powerful network to help brands grow and thrive. Her committed and detailed approach to profile management ensures the very best care and attention is given to all those she works with.
Katie joined the WHITEHAIR.CO collective in 2021, as Associate PR Director, utilising her vast experience, know-how and strong network to lead some of the agency’s wellness accounts.