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  • Vanessa Munnings

VAHDAM® INDIA Launches Limited-Edition Gift Set Inspired By hit Series Emily in Paris


Award-winning, climate and plastic-neutral global wellness brand Vahdam India has announced an exciting new collaboration with the hit series Emily in Paris, produced by MTV Entertainment Studios, which has returned for its third season.


This exclusive upscale, trendy and fanciful gift set is the show’s first collaboration with tea and brings to life the allure of Paris and Emily Cooper’s exuberant style. Shaped like a vintage suitcase, each element of the design brings out the essence of Emily in Paris and is inspired by Emily’s chic Parisian life.


Fans of Emily Cooper and Vahdam India will savour the delicious teas in this gift set, which comes in four opulent tin tea caddies. The teas are exclusive blends crafted especially for this collaboration including:


Bloom Assorted Teas Gift Set:

An assortment of 12 teas in a beautiful gift box for every occasion. Packaged in exclusive tin caddies & beautifully assembled…take your pick and indulge in this play of flavours!

Available from Vahdam India online or from Amazon, where delivery is free to Prime members.


La Vie En Rose: A floral infusion of rose petals, cranberry, beetroot candy, and pomegranate

Voila! Vanilla: A tisane tea crafted with hibiscus, lavender, blue pea, and blue cornflower

Le French Earl Grey: A light herbal tea blend of natural vanilla, cocoa nibs, and candy with flowers & herbs

Ingenue Violet: An earl grey tea blend of premium Indian black tea with pure blue cornflower and bergamot flavour


Pricing:

  • Emily in Paris Gift Set, £61.00

  • Individual Tin Tea Caddies, £15.99

Order here: https://www.vahdam.global/pages/emily-in-paris


Here is a link to images.


A limited number of samples of the gift boxes are available, on request, for shoots and reviews. Please get in touch.


About VAHDAM® India

VAHDAM® India is a digitally native, global wellness brand making India’s finest teas and superfoods available to consumers across the world. VAHDAM® India places sustainability and social initiatives at the centre of its ethos.


VAHDAM® India retails a range of teas and superfoods, with 200 SKUs in its portfolio of products. It is one of the fastest growing brands in its category and currently retails in over 2000 stores across US, UK and Canada. VAHDAM® India has won over 50 awards globally, including the SOFI 2018, 2019; 2020, Great Taste 2019, 2020 and several other recognitions.


VAHDAM® India was also awarded the ‘Global SMB of the Year’ by Jeff Bezos in person during his trip to India. It was recently recognised as a ‘Forbes 100 To Watch’ company in Asia. The brand also has a strong social purpose and is a Certified Climate &; Plastic Neutral Brand. It also directs 1% of its revenue towards the education of tea growers’ children under its social initiative, ‘TEAch Me’ & recently partnered with BYJUS, the world’s highest-valued EdTech company to make 100,000 academic programs available to the tea grower’s children.


About Emily in Paris

One year after moving from Chicago to Paris for her dream job, Emily finds herself at a crucial crossroads in every aspect of her life. Faced with two very different paths, Emily will have to decide exactly where her loyalties lie — at work and in her romantic life — and what those decisions mean for her future in France, all while continuing to immerse herself in the adventures and surprising twists and turns that life in Paris provides.


Award-winning creator and showrunner Darren Star returns to helm the third season of the Emmy-nominated series EMILY IN PARIS. Producer and star Lily Collins also returns as Emily Cooper, alongside returning series regulars Philippine Leroy-Beaulieu, Lucas Bravo, Ashley Park, Camille Razat, Samuel Arnold, Bruno Gouery, William Abadie, and Lucien Laviscount. EMILY IN PARIS is produced by MTV Entertainment Studios, Darren Star Productions, and Jax Media.


About Paramount Consumer Products

Paramount Consumer Products oversees all licensing and merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, Paramount Consumer Products’ portfolio includes a diverse slate of brands and content from BET, CBS (including CBS Television Studios and CBS Television Distribution), Comedy Central, MTV, Nickelodeon, Paramount Pictures, and Showtime. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. Additionally, Paramount Consumer Products oversees the online direct-to- consumer business for CBS and Showtime programming merchandise, as well as standalone branded ecommerce websites for Star Trek, SpongeBob, South Park, and MTV.


For press requests and imagery please contact:

Vanessa Munnings

+44 (0)7907174770

vanessa@whitehair.co

www.whitehair.co


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