Zoja Minic

Zoja has with WHITEHAIR.CO since the start. Initially attracted to the buzz around this new boutique agency, founded by one of the industry's established names, she expected to gain experience for a season. Instead, she found a career.

Her calm, thoughtful approach perfectly balances Emma's fast-moving, entrepreneurial brain, making them a partnership clients quickly come to trust.

Today, Zoja works alongside Emma to turn brand strategy into action. Whether it's a new website, SEO, social media, content or bringing together the right specialists, she's the person who makes sure the strategy becomes reality. She sees the bigger picture, knows where marketing budgets will have the greatest impact, and keeps every moving part running smoothly.

Over the years, Zoja has played a pivotal role in the evolution of Whitehair.Co, from a boutique PR agency to the strategic marketing collective it is today. Clients know her as the person who gets things done. Calm, organised and endlessly dependable, she cares about every brand as if it were her own, which is why founders quickly come to trust her.

If Emma is the strategist, Zoja is the one who makes the strategy happen.

Contact Zoja