• Zoja Minic

TENCEL™ brand launches Tree Climate fabric collection for sustainable outdoor apparel


  • Tree Climate fabric collection by TENCEL™ redefines sustainability in functional outdoor fabrics with moisture management, optimum breathability, and reduced carbon footprint

  • Environmental impact of TENCEL™ branded fibres used in the collection is amongst the lowest of all materials on the Higg Materials Sustainability Index

  • Variety ranges from next-to-skin base layer and biodegradable wadding to water and wind repellent outer layers made of wood-based TENCEL™ Lyocell fibres

Lenzing – Lenzing, a leading global producer of wood-based specialty fibres, has today launched the Tree Climate fabric collection by TENCEL™, curated by outdoor fabric innovators David Parkes and Marco Weichert, at Performance Days in Munich.


The new Tree Climate outdoor fabric collection features the wide range and versatility of TENCEL™ branded lyocell fibres. It displays a great variety of base, mid, and outer layer fabrics each offering a range of inherent performance qualities, as well as waddings made of wood-based TENCEL™ Lyocell fibres for outdoor applications. The three-fold collection allows the creation of synthetic free and enhanced synthetic content layering solutions for different weather conditions. The environmental impact of the fibres is amongst the lowest of all materials according to the Higg Materials Sustainability Index, an industry-wide tool that measures and communicates the environmental impact of materials used for apparel. In addition to the clear sustainability benefits, the collection demonstrates the versatility of TENCEL™ Lyocell fibres in functional outdoor applications. Wind and water resistant, with optimum breathability and thermal regulation, makes the fabric ideal for outdoor sports lovers all year round. The fibres, which are gentle on skin, also blend well with natural fibres such as wool and hemp.

“We are delighted to launch our new Tree Climate fabric collection and showcase at Performance Days, the industry leading functional fabric fair in Munich today,” said Andreas Gürtler, Senior Manager of Global Business Development Active Sportswear at Lenzing. “We are extremely proud of what we have created with the help of renowned curators David and Marco. The fibres, which have high-performance attributes and super soft feel, are also biodegradable. Coupled with carbon-zero fibere, this fabric collection is poised to bring a wave of positive change to the outdoor apparel and the environment.”


Bringing positive impact to the outdoors through innovation and collaboration

Outdoor lovers care for the environment. Product origin and its end-of-life impact on the environment are often key topics that are close to their hearts when they choose performance apparel. Through collaboration and innovation with inspirational experts, David Parkes and Marco Weichert, Lenzing is able to ensure the performance of fabric used in outdoor apparel, whilst also ensuring positive environmental impact.


“Sustainability has become a minimum requirement in the outdoor market. The industry is in need of climate neutral fibres, that are nature-based and can claim a function out of nature. Lenzing is providing some of the best fibres for the active market with its TENCEL™ Tree Climate collection. It offers nature based, biodegradable fibres with superb functional attributes such as climate control and moisture management. I am thankful that I had the chance to participate in this project and I am confident that it will do well,” said Marco Weichert, Founder of Performance Days and CEO of Weichert Agencies.


“Performance apparel defines itself through innovative and practical textiles, and the consumer has recognized this for several decades. It is a leader in textile development, and has assumed that role, with accountability, in textile sustainability and environmental awareness. I have been inspired by the sustainability of this generation of TENCEL™ fibres, their attractive aesthetics and impressive thermal and comfort characteristics,” added David Parkes, Founder and CEO of Concept III.


About Tencel


TENCEL™ is the flagship brand under The Lenzing Group that covers textile specialty product fibre offerings. Since 1992, the TENCEL™ brand has been driving the evolution of fibre solutions for the apparel and home textile segments through several industry-first innovations and environmentally responsible production processes. Product brands under TENCEL™ include TENCEL™ Active, TENCEL™ Denim, TENCEL™ Home, TENCEL™ Intimate, TENCEL™ Luxe and TENCEL™ for Footwear.


Featuring botanic origin and biodegradable quality, TENCEL™ branded modal and lyocell fibres are also gentle on skin with smooth, long-lasting softness, colour vibrancy and colour retention features. TENCEL™ Lyocell fibres are versatile and can be combined with a wide range of textile fibres to enhance the aesthetics and functionality of fabrics. Through moisture management, TENCEL™ Lyocell fibres can also absorb moisture efficiently. Offering endless design possibilities, TENCEL™ Modal fibres can be blended with other fibres and processed using conventional machinery, significantly improving the softness and comfort of fabrics.


Fibres and filaments used under the TENCEL™ brand are derived from certified and controlled sources following the stringent guidelines of the Lenzing Wood and Pulp Policy. They are produced via environmentally responsible production processes and are compostable and biodegradable, thus can fully revert back to nature. They are designated by the USDA (U.S. Department of Agriculture) BioPreferred® Program. TENCEL™ Luxe is registered by The Vegan Society.



For further press information please contact:

Ellie Gash

+44 (0) 7981382458

ellie@whitehair.co

www.whitehair.co


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